Define the outcome
Describe the change you want to achieve and who the project is for. A short, specific goal makes the next conversation more useful.
Explain the constraints
Share your preferred schedule, budget range and any existing materials. Separate essential requirements from ideas you want to explore.
Choose references with context
Bring a few examples and explain what you like about each. The reason behind a reference helps a team understand your preferences.
Agree on the next decision
Before moving ahead, confirm the scope and identify the questions still to answer.